Santa’s Christmas is shaping-up just fine with KitKat innovation
The brand’s first-ever seasonal shape, KIT KAT® Santas, available this holiday season for a limited time in snack size bags.
If anyone is deserving of a break this time of year, then it’s surely Santa once his present dispensing tasks are complete, and he’ll now be able to put his feet up with KitKat’s first ever shapes, reports Neill Barston.
Father Christmas will be able to put his feet up this festive season with Mrs Claus with the new seasonal treat being unveiled for US fans of the brand, which is made under licence by Hershey.
The fun festive addition to the company’s product line-up is adorned with imprinted boots, a jolly smile and an even crispier wafer-to-chocolate ratio than a traditional Kit Kat bar.
Each holiday season, holiday-goers wait in long lines to meet Santa, only to receive a less than exciting reward from him in return: peppermint. Not anymore. To celebrate the rollout of the new Santa shape and make the holidays even more joyful, Kit Kat is partnering with Simon Property Group to give memory makers visiting Santa across the country a free Kit Kat Santa for being on the ‘Nice List.’
For US-based fans of the brand, on Saturday, December 7 and Sunday, December 8, KIT KAT® Santas will be available at the “Santa Photo Experience” at the following Simon properties:
Roosevelt Field Mall (630 Old Country Rd, Garden City, NY 11530)
Woodfield Mall (5 Woodfield Mall, Schaumburg, IL 60173)
Brea Mall (1065 Brea Mall, Brea, CA 92821)
“Our first-ever shape, KitKat Santas, builds on the brand’s product portfolio to offer a new way to bring fun to consumers,” said Scott Sorensen, Associate Manager for KitKat in the region.
“With an even crispier wafer-to-chocolate ratio, this seasonal twist on our traditional KitKat bar is sure to become a newfound annual ritual, giving fans a taste of more of what’s to come from the brand.”
As the company noted, its latest fun-filled creations are available now at nationwide retailers in 8.85oz snack size bags – just in time for Santa to head down the chimney!
Fans can also visit @KITKAT_US on social media and Hersheyland.com for more information on the brand’s full slate of limited edition and permanent Kit Kat bar flavors, such as Vanilla, Birthday Cake, and Dark Chocolate.
