Mars enters the season of love with latest Valentine’s confectionery offerings
Whether looking for a Valentine's gift for that special someone, a Galentine or something sweet for the family, M&M'S Valentine's Day Gift Guide has a variety of gifts for everyone you love.
M&M’S is setting out to share the love this Valentine’s with an expanded range of limited edition products on its special online gift guide, as well as party favours and limited edition special romantic treats, reports Neill Barston.
The brand, part of the Mars group, has devised gifts a seasonal surprise, or a party favour for a girls’ ‘Galentine’s bash’ or gathering to mark the occasion on 13 February.
“M&M’S have been a Valentine’s Day staple for decades,” said Andreas Fredriksson, Senior Director, M&M’S Digital. “This year’s M&M’S Gift Guide is sweetening the season with thoughtful, customisable gifts full of our iconic chocolate candies to make this Valetine’s Day extra special. With an array of gifts, favours and flavours on MMS.com fans can find something that shows how much they care for all the special people in their lives.”
As M&M’s noted, there were some fan favourites last year including the M&M’S Teddy Bear, Heart-Shaped Gift Boxes that did especially well, which have warranted Gift Bottles and Favour Packs are being refreshed to make the season of love that much sweeter. There’s an added twist with the chance to offer unique candy blends.
Among the new seasonal items being offered, the Strawberries and Creme variety. Available for a limited time online and at national retailers, this flavour is a delightful take on a traditional chocolate covered strawberry, with the scrumptious taste of strawberries and crème-flavoured white chocolate covered in festive shades of pink candy shells.
Meanwhile, the Valentine’s Bundle includes the limited-edition Strawberries & Creme M&M’S Valentine’s Day flavour, M&M’S Minis in festive packaging, LIFESAVER Wild Berry Gummies X’S & O’S as well as a special Skittles offering.
In addition, the brand has also created its very own three tier cake display, creating a festive centerpiece for Galentine’s celebrations is a piece of cake with M&M’S Three-Tier Cake Display. This three-tier showstopper is a centerpiece and a serving bowl all in one.